Enterprise Search: Looking for a breakthrough
When employees are asked ‘What contributes the most to the value of an intranet?’ then the answer ‘the ability to find information’ ranks right at the top. Yet these same employees also think that this is the area on their current intranet that needs the most improvement.
Enterprise search holds the promise of addressing this apparent contradiction, but research from Jane McConnell shows that employee satisfaction with the features and the quality of the internal search engine is low. Even worse: it is still at the same low level as it was 2 years ago.
So what makes enterprise search so hard to get right? Why has progress been so slow? And most importantly: What can you do about it in your organizations?
If someone has the answers to these questions, then surely it must be Martin White. Martin has carried out numerous consulting and strategy assignments on the topics of enterprise search, intranets and information management. He is the author of several books on these topics and a regular speaker at conferences around the world.
At the J. Boye conference in Aarhus, Martin will challenge you to reflect on your current search engine, on what works well and what doesn’t, and explore the root causes. He will propose solutions and help you to:
- Identify how you can assess search satisfaction
- Use analysis of search logs as a key improvement tool
- Understand the value of integrating search with analytics
- Adopt a search benchmarking methodology
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