Web Content Management
This year’s Web Content Management track is intended as a complete 1-day conference in itself. Here, we go inside the engine room and look at the processes, systems and challenges related to web content management.
6.30
Run With the Vikings
Location: We meet in front of the Radisson Hotel.
A 25 minute run at a relaxed pace.
8.00
Registration
Coffee & Breakfast with fellow track followers. Join your chosen main track's table in the breakfast area. We encourage attendees and speakers alike to join, get the discussion going first thing and set the scene for the rest of the day.
9.00-9.15
Conference opening: Aarhus Mayor Jacob Bundsgaard
9.15-10.00
Opening keynote: Going boldly into the present
10.00
Break
10.15-11.00
Web Content Management – Website relaunch: How to get it right?
Websites are being relaunched all the time. Sometimes the CMS needs to be replaced, sometimes a new design has to be implemented and sometimes you have to build a new website entirely from scratch. This session will focus on how to (re)launch a website.
- "From 13 sites to 1" by Jeroen Overeem (NL), Atos | Download slides
- "Holy Grail – Quality, Time & Budget" by Simon Ashley (UK), Ecotricity | Download slides
Read more about the session: Web Content Management – Website relaunch: How to get it right?
11.00
Break
11.15-12.00
Web Content Management – Keys to success for running a WCM solution on a daily basis
When large projects are done, you move on to an ongoing development and maintenance phase which is very challenging. This session will focus on keys to success for running a WCM solution on a daily basis, and share stories from customers who have relevant lessons learned and best practices to share.
12.00
Lunch
12.00-14.00
IKS “Web and Intranet Professionals” Workshop
An exclusive event for CIOs and IT Managers
13.00-13.45
Web Content Management – Change and Innovation
Large web projects can often drive change and innovation in organisations. In this session we'll discuss some great cases and challenges, when online projects are not just about technology.
- "Running an open, collaborative web project for cultural change" by Karoliina Luoto (FI), Finnish Innovation Fund Sitra | Download slides
Read more about the session: Web Content Management – Change and Innovation
13.45
Break
14.00-15.00
What’s on – Roundtable discussions
1. Google+: A digital platform for success?
2. How universities are implementing mobile strategies
3. Intranet trends for 2012 and beyond
4. Open source CMS marketplace & trends
5. Website relaunch: How to find a new software vendor and/or agency?
6. “That’s the way the cookie crumbles!” What the EU privacy directive means for you
7. The value of social business platforms for your organization
8. The growing importance of mobile in your online presence
9. Successful web project management: Is it actually possible?
10. Standards matter! But which, why and how?
11. Better information sharing through standards
12. The boundaries of a digital strategy
13. Search
14. User Experience
15. Digital Marketing
16. Aligning digital and business strategy
15.00
Break
15.15-16.00
Web Content Management – The Future of WCM
The area of Web Content Management (WCM) remains crowded and confusing. There is a vast number of vendors, technologies and buzz-words out there and it can be very hard to understand the benefits and potential downsides. Here we'll will discuss the future of web content management.
- "The Future of Web Content Management – Panel Discussion" by Boris Kraft (CH), Magnolia | Peter Sejersen (DK), J. Boye | Thom Robbins (US), Kentico | Thomas Lund Sigdestad (NO), Enonic | Download slides
Read more about the session: Web Content Management – The Future of WCM
16.00
Break
16.15-17.00
Web Content Management – Selecting and Implementing a New CMS
We all know that the CMS is crucial in any large online project. If you find the right system and a good system integrator everything goes rather smoothly: You can focus on the business objectives and on improving the online offerings. But what if you select a system that isn't aligned with the organizational strategy and way of working or your system integrator makes the wrong decisions in the implementation phase?
- "Changing CMS – The ups and downs" by Emil Rasmussen (DK), Novicell | Jakob Bækkelund Nielsen (DK), Kilroy | Download slides
- "Selecting a new CMS for a large scale Media Company" by Laura Kragh (DK), TV 2 NET | Download slides
Read more about the session: Web Content Management – Selecting and Implementing a New CMS
17.00
Break
17.15-18.15
Web Idol
Help crown the “2011 Web Idol” in a fast-paced, entertaining set of competitive demos.
18.30
Conference Party
Location: ART Restaurant on the 8th floor of ARoS
More information
Content management is a cornerstone in all digital activities, but it is not an easy task. Whether you need to build a brand new website from scratch or relaunch an existing site, you always have to consider which content management system (CMS) to use, how to run the project, how to involve stakeholders and how to ensure that you build a long lasting platform.
On this Web Content Management conference track you can learn from innovative case studies and internationally recognized experts alike, all sharing their best practices on how to get content management right.